2.20.2016

Market Wrap Up

Ok, you may have noticed I didn't get my 'daily recaps' posted. I wish I could say that it was because I was out livin' it up in Las Vegas every night but it's sadly because I was disappointed in what I was finding. Despite walking what seemed like every inch all eight shows, I just wasn't finding those WOW things that I usually find at market and am dying to tell you all about. Talking to other buyers and reps, I wasn't the only one with this feeling so, the good news is that next season's market is bound to be amazing! Luckily, I am off to New York next week for more market and hopefully, not more of the same!

Fortunately for all of us, the trip wasn't a total bust--I did discover several new jewelry lines I am really stoked to see in the store and managed to pick up a couple of new clothing and accessory lines. Bring on that new new!!

Favorites in the jewelry category:


Seoul Little is a Los Angeles based jewelry line developed by designer and maker Charlotte Park. After creating a series of charmed necklaces each designed to tell a story, Charlotte started Seoul Little in 2013 with the intention to create jewelry that women can feel connected to. 




The seasonal collections and classics feature a range of modern essentials perfect for layering and stacking, creating killer combos that share your story and reflect your individuality. Seoul Little jewelry is just the right amount of tough and sweet, with something for every girl's vibe.






Made by hand and designed with love in Los Angeles, California each piece is created for how jewelry should be worn - never taken off. 





The 2 Bandits is a San Francisco based jewelry line developed by designer and friend, Tamar Wider. Combining the experiences of growing up in Texas, training to become a certified gemologist in Israel, studying at FIT in New York, and finally settling in San Francisco and starting a family, Wider manages to strike a balance between rustic and refined, resulting in an unparalleled aesthetic and remarkably identifiable style. Southwestern and North American influences merge with vintage elegance and bohemian charm to formulate jewelry that will instantly transport you to a glamorously free-spirited Texan exuberance.






Kara Yoo's jewelry is hand-crafted by hand in her studio by a small production team in beautiful Vancouver, BC with great care and attention to all details, large and small. Simple and wearable, each piece is designed to be inclusive, focusing on openness and the creativity we each possess. Mix and match to your hearts extent - with new, old, other, or more of the same, whatever speaks to you and reflects your own personal style. All of her pieces are made to last, using only quality materials such as tarnish-resistant Argentium Sterling Silver, Gold-Fill and solid Gold. We can't wait for her Fine Jewelry Collection arrives!




Favorites in the clothing category:

New Friends Colony What began as a basement full of artisans in our ancestral home in an urbanite suburb of New Friends Colony, India, has evolved into a modern apparel brand based in Los Angeles.

New Friends Colony Checkmate Top at Swank Boutique 

Each amazing piece is uniquely designed with exquisite hand embellishments and artfully crafted to create distinctive dresses, tops, jackets and skirts. Did we mention that the collection retails between $75-198? You absolutely have to see, touch, and try on at least one of these amazing pieces from NFC and we HIGHLY suggest purchasing one--it's about to be your favorite go-to for a night out!

Joah Brown the more we see, the more we love this line! The best-selling (and currently sold out) Soleil Cardi will be arriving again soon in Black AND in this amazing super soft, lightweight sand-colored knit--we're so excited! That same knit will be coming in slouchy tops that make the perfect beach-to-dinner-cover-up wherever your Spring Break adventures take you! And, if the beach is a mountain--layer up girl! Shop our current Joah Brown styles today!

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